If you’ve been dreaming of how to eat your way through cities, sip cocktails by the beach, and hike giant peaks – all while getting paid – we might have the answer for you. Blueground, a property rental company that offers short or long-term stays around the world, is in search of a TikTok creator that will travel and capture the best of their travels.
It’s the perfect reason to quit your desk job because this dream job is a blend of creativity, travel fever, and a unique reflection of you. Blueground will pay its official TikTok creator $10,000 each month starting on May 1 for three months. The creator will also receive $7,500 to go towards flights, and it includes stays across the Blueground rental portfolio. If you do a great job, they’ll even look into extending it.
What Does The Role Entail
As the resident TikTok creator, you’ll be the brand ambassador for the brand that will be required to create engaging and authentic content for existing Blueground fans while attracting new audiences.
You’ll need to create 15-20 TikToks per month (around 45-60 TikToks in the 3-month timeframe), and you’ll be in charge of the whole creation process, including filming, caption writing, editing, sharing the content, and then promoting and amplifying it.
“Our hope and expectation for this role is that the Resident will create content that will bring personality to the brand and humanize the company for those that aren’t as familiar with Blueground,” said Yorgos Kleivokiotis, Blueground’s Chief Marketing Officer.
As a creator, you’ll be expected to come up with a content strategy that will be engaging and that will offer some fresh new ideas on how you can attract a bigger following. You’ll also be expected to engage with your fellow travel fans on the app and build a strong rapport.
Although you don’t need to be familiar with the brand (although it will help!), you’ll receive a crash course on everything to do with the company and how to bring its furnished rental homes to life on social.
What Will You Receive
- $10,000 per month project fee
- $7,500 travel stipend for flights
- Free accommodation at Blueground properties (a choice of 11,000 homes in 30+ cities around the globe to live in)
- Being the face of the Blueground TikTok channel
What Do I Need To Apply
- A valid passport is a must!
- A TikTok aficionado and wanderlust at heart (you won’t mind being on the move for a straight 3 months)
- A fun and wonderful personality.
- A strong understanding of technical things like setting up a tripod, the perfect lighting, video editing and more.
- While you don’t need to be a verified influencer, you are expected to be tapped into social media trends and what’s happening in pop culture (hello Gen Z!)
- An understanding of strategies to amplify trends (such as locations trending on TikTok right now), the best use of hashtags and different content types (discovery content versus informative content)
How Can I Apply
Blueground is treating this job like a real job application, so TikTokers need to submit their application on the Careers page. You will just need to include an attention-grabbing video (think of it as your personalized video pitch) that shares why you’re the best fit for the role and what destinations you would like to explore.
The company also wants to see some glowing case studies, such as your top-performing posts and examples of your engagement rates. You will need to head over to the Careers page and apply no later than April 6.
