EVENT: Frameless, a multi-sensory experience of art in London’s Marble Arch.
At Frameless you enter into the masterpieces of great artists. Highly instagrammable too.
What is Frameless?
Covering 30,000 square feet, Frameless is a multi-sensory and highly Instagram-able experience presented using the latest interactive projection technology that uniquely breaks the boundaries of art.
In total, Frameless showcases 40 different interactive digital interpretations of masterpieces by 28 iconic artists, including Canaletto, Cézanne, Dalí, Kandinsky, Klimt, Monet, Rembrandt and van Gogh.
Visitors will experience the artwork as they journey through four skilfully curated galleries:
‘BEYOND REALITY’: visitors will be able to travel beyond the boundaries of reality and discover iconic artworks.
Surreal, otherworldly, and dreamlike, the artworks include The Garden of Earthly Delights by Hieronymus Bosch and The Tree of Life by Gustav Klimt, with additional artworks by Edvard Munch, Giuseppe Arcimboldo, Thomas Lowinsky, Henri Rousseau, Salvador Dalí and Max Ernst.
‘COLOUR IN MOTION’: is a place where visitors will be able to experience and interact with colour in a fascinating new way, as they encounter every brushstroke and every splash of paint within each of these masterpieces.
The artworks include The Waterlily Pond: Green Harmony by Claude Monet and Mont Saint-Michel, Setting Sun by Paul Signac, with additional artworks from Vincent van Gogh, Georges Seurat, Berthe Morisot and Robert Delaunay.
‘THE WORLD AROUND US’: here you’ll see landscapes as you have never seen them before. Be swept away by 360-degree cityscapes and seascapes that completely envelop you in the beauty of our world.
The artworks include Avenue at Chantilly by Paul Cézanne and Piazza Di San Marco by Canaletto, with additional artworks from Rembrandt, Claude Monet, Peter Paul Rubens, J.M.W Turner, Caspar David Friedrich and Rachel Ruysch.
Find out more at www.frameless.com