Akasa Air hopes to be locally relevant to the traveller audience

Akasa Air hopes to be locally relevant to the traveller audience

Akasa Air, the newest airline on the Indian skies, has launched its maiden brand campaign with the tagline ‘It’s your sky’. The rewriting of the travel experience includes introducing the concept of a customer service manager to help all customers, especially the elderly and first-time flyers, simplifying the call centre experience and the website journey…

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