eDreams ODIGEO announced that its Prime subscription service has surpassed 5 million subscribers, after adding 1.7 million new members in the last year alone. The significant achievement in subscriber growth further solidifies the programme’s position as the world’s largest travel subscription platform and one of the leading membership programmes across industries. Beyond sheer member volumes, Prime…
eDreams ODIGEO gets highest-ever mobile app sales
eDreams ODIGEO, the world’s largest online travel company in terms of flights outside of China and one of the largest European e-commerce businesses, achieved a record in bookings on its mobile apps during the 4th edition of its ‘Prime Days’. The three-day campaign drove a 71% increase in bookings made on the Company’s native apps,…
