A new year is a fresh and exciting chapter for all of us travelers.

It’s a new start, and we can start dreaming about the undiscovered destinations our passports might take us to.

But, if you had to pick the places you thought would be the hottest destinations in 2024, where would you choose? Somewhere in Europe? Asia? Maybe even Africa?

Luckily, we don’t have to pick guesses out of the air, because SEO specialist SALT.agency has analyzed a huge amount of internet search volume data to create its own prediction for which countries it believes will grow the most in 2024.

The top 5 from this study are certainly enough to whet the appetite of any curious traveler, here’s why they will be great places to visit next year:

Tunisia

With a sunny Mediterranean coastline, unique and fascinating culture, and relatively cheap prices – it’s no wonder there’s an increase in interest in the North African country of Tunisia.

The beautiful beach resorts of Tunisia’s Gulf of Hammamet, Sidi Bou Said, and Djerba are relatively undiscovered when compared to other popular Mediterranean destinations, and as such are a little quieter and a little cheaper.

harbor in sidi bou said tunisia

Tunisian summer reaches the 80s, while the winter can get down to the 50s, but as with many places in this part of the world, spring is a great time to visit with less blisteringly hot weather but still plenty of sunshine to accompany the fresh sea food and cocktails.

Mexico

From the well-trodden favorites such as Cancun, Tulum, and Los Cabos to its lesser-known hidden gems, it seems Mexico will always be a hugely popular place to travel.

2024 looks set to be a memorable year for the country, with the opening of significant new airports, new railway networks, and other tourist developments that will make it even easier to get around and witness its wonders.

aerial view of rock formation in baja california sur in mexico

From Guadalajara to Oaxaca, Mexico’s exotic and varied destinations continue to please travelers from all around the world.

Morocco

A country that has already enjoyed record-breaking levels of tourism in 2023, Morocco looks set to continue to be a popular choice for travelers looking to sample its captivating blend of African and Arab culture.

Morocco offers incredible history and culture in cities such as Rabat, Marrakech, Chefchaouen, and Casablanca, and also has some incredible hidden gem beaches like Legzira to explore too.

Female Tourist Photographing The Jamaa Elfna Market In Marrakech, Morocco

The country is still relatively affordable, and the tourism industry is being heavily invested in, with major events such as the soccer World Cup set to take place there in 2030.

Dominican Republic

As the end of 2023 comes closer, the Dominican Republic is on an upward trajectory as a popular destination among Americans.

The Caribbean paradise recently broke its own tourism record – and it’s probably no surprise given how much of an idyllic paradise it is and how close it is to the United States (2-4 hours depending where you fly from).

cable car in puerto plata dominican repuiblic

Many of the Dominican Republic’s fascinating destinations are among some of the best places to visit in winter, perhaps due to the country’s increased focus on wellness and luxury at many of its popular resorts.

Sri Lanka

The island nation of Sri Lanka has long fascinated travelers from around the world thanks to its exotic nature, warm climate, colorful culture, and amazing food.

Regularly ranking as one of the cheapest locations for digital nomads, Sri Lanka can offer you a slower pace of life by the beach, with plenty of culture and natural wonders to keep you entertained in your downtime.

Sri Lanka has reported strong tourism figures throughout 2023, with visitors from the United States being among the largest groups.

elephant bathing in the sea at sunset in sri lanka

It’s a country that has experienced some civil unrest in recent years, but that seems to be calming (US Department of State ranks it at Level 2), which will only help its cause to become one of 2024’s most popular destinations.

train crossing nine arch bridge in sri lanka

The full SALT.agency report included a further five destinations in this list making it a top 10 – the remaining countries are Bulgaria, Philippines, Malaysia, Cyprus, and Switzerland.

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